Zrii is a powerful Sanskrit word that means “light, luster, splendor, beauty, good fortune, prosperity, and wealth”. Zrii also refers to a Hindu goddess of wealth and auspiciousness. According to the Charaka Samhita, widely considered one of the oldest and most sacred texts in all of ayurveda, amalaki and this Goddess are intertwined. Translated directly from the original Sanskrit in the Charaka Samhita, we read:
“One can live for as many thousands of years with youth regained, depending on how many amalaki fruits he takes through this process. By taking these fruits to the full of his capacity, he becomes brilliant, like the gods. Of their own accord, Sri (Zrii), the Goddess of auspiciousness, the vedas (knowledge) and vak (excellent speech) attend on him in their godly forms.”
Zrii. A unique name and a billion dollar brand in the making!
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